NEW SINK RATES! The Live series features the industry leading 'warm jacket' technology and is available in 3 sink rates, 3 sizes and over 40 colours!
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These small profile jigs are perfect for catching smaller or finicky squid and are available in 3 sink rates, 3 sizes and 15 colours.
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Non-tangle IGFA class braided line offering superb casting distance, accuracy and visibility.
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Arguably the most popular braided line on the market, Super PE provides high sensitivity, strength and reliability.
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Sunline’s no.1 fluorocarbon leader, with superior knot strength and abrasion resistance, up to 30% better than other FC leaders!
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Delivers high sensitivity with a hard outer shell for improved abrasion resistance around rocks and structure.
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Still the hottest lure going, with a 'walk the dog' action, its fishability and catch rate are second to none.
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Centre balanced, bottom weighted for chasing pelagics from the beach, rocks or the boat, they are the ultimate casting metals.
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NEW MODELS! Available in 38mm and 45mm designed for Australian conditions, they casts like a bullet and have a tight swimming action irresistable to fish.
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NEW MODELS! Designed for Australian conditions, its tight head shake and rolling action are deadly with a twitch and pause retrieve. 50mm, 70mm, 90mm, 110mm & 130mm Deep & Shallow
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Unparalleled casting distance plus an erratic action when jerked that is number one in the industry.
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One of the best cast and retrieve lures on the market, the B52 is available in Junior, standard and Big sizes.
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The BVK fly series offers affordable, high performance rods with fast actions designed to excel in presentation and distance.
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The famous Little Lucifer is a standout lure of this size and is available in 3 models - standard, deep and export.
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Featuring glass rattles and flat sides which produce an irresistable wide wobbling action, it's deadly on bream and bass.
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Available in chest, waist and thigh models these budget-priced, booted waders use a ‘Hi-elastic’ PVC with plenty of give for mobility and comfort.
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