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LiveTarget Adult Gizzard Shad

 Available in 4.5", 1oz and 5.5", 2oz.

LiveTarget Baitball Spinner Rig

Mimics a tightly schooled ball of frightened baitfish. 1 hooked 'target' swimbait below a squadron of 'teaser' swimbaits. Available in 3/8, 1/2, 3/4oz 

LiveTarget Blueback Herring Swimbait

Available in 4.5" and 6", this Herring looks like it just jumped out of the baitwell. Use it to target saltwater predators when herring are schooled up or spawning.

LiveTarget Commotion Mullet Hollow Body

Easy to use topwater lure, fitted with a spinning colorado blade and strong double hooks. 100mm 3/4oz Floating 

LiveTarget Erratic Shiner

Available in 11g and 21g the life-like Inner-Core produces a pulsating vibrant flash while the Exo-Skin produces an erratic wide-wobble, darting effect which imitates an injured baitfish. Designed for long casts or trolling.

LiveTarget EU Perch Swimbait

Available in 6" (single hook) and 8" (double hook configuration)

LiveTarget Fleeing Shrimp

 2.75"  70mm  1/4oz

 3.5"    90mm  3/8oz

LiveTarget Flutter Shad

Available in 2 sizes 60mm & 80mm, the flutter shad is a jigging spoon which mimics a shad fluttering in distress. Winner of best saltwater hard lures at ICAST 2019.

Frog Hollow Body in colour 500
LiveTarget Frog Hollow Body

Winner of ICAST 2010 best of show soft lure! Available in 3 sizes with anatomical accuracy and detailed colour patterns, it's ideal in heavy cover.

LiveTarget Golden Shiner Swimbait

Designed to be used in shallow or deep water with two sizes (5.5" and 6.5") and a medium-slow sink rate, these swimbaits will make even a veteran 'shiner fisherman' take a second look.

LiveTarget Hollow Body Craw

The most realistic craw jig available! Winner of 2018 ICAST best new freshwater soft lure. Available in 3 sizes.

LiveTarget Mouse

The intricate life-like details make this rodent so realistic you’ll swear it is alive. The rat is back, the new LiveTarget Hollow Body Field Mouse.

LiveTarget Mullet Swimbait

This soft plastic life-like mullet is available in 4.5" and 5.5" and can be used in skinny water, over grass and shallows or for fishing in current.

LiveTarget Perch Swimbait

The 4.5" and 5.5" Yellow Perch Swimbaits is going to be a hit with cod and Barra anglers. 



LiveTarget Sardine Swimbait

A must for every saltwater angler, the oscillating tail is dialed to a tight flicker action. Put away the cast net and tie on a 4.5" Sardine Swimbait. 

Live Target Shrimp
LiveTarget Shrimp

Pre-rigged soft plastic, precision weighed and a rattle chamber that emits a subtle ticking sound, they're infused with real shrimp scent that no fish can resist. 3" & 4" (4 per pack)

LiveTarget Slow Roll Mullet 4" & 5"

 Slow Roll Mullet 4" & 5"

LiveTarget Slow Roll Shiner

Available in 3", 4" & 5" Injected Core Technology (ICT) soft plastic paddle tail.

LiveTarget Smelt in colour 201
LiveTarget Smelt Jerkbait

This tool has it all....weight transfer system, rattle chamber, suspension capabilities, speed versatility, deep and shallow plus a smokin’ profile and anatomy.